Join Kia in supporting St. Jude
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St. Jude patient Misheel
As part of a 2022 campaign, Kia made a substantial investment in advertising featuring St. Jude patients and made a donation for each new Kia car sold or leased during the campaign, which amounted to a total donation of $1.1 million and garnered national media exposure. The commercial was shot on the St. Jude campus and featured St. Jude patients participating in a virtual "Holiday Joyride" to the North Pole.
Again, in 2023, Kia supported the lifesaving mission of St. Jude in 2024 through its "Accelerate the Good" campaign, and donated $1.8 million from their end-of-year sales event.
Kia is a proud partner of St. Jude during Childhood Cancer Awareness Month in September.
Kia also serves as a $250,000 National Series Sponsor of the St. Jude Walk/Run series, and raises additional funds through peer-to-peer fundraising.
To date, Kia and its dealers and vendor partners have donated more than $3.9 million to the lifesaving mission of St. Jude.
The support of Kia and its customers helps ensure that families never receive a bill from St. Jude for treatment, travel, housing or food — so they can focus on helping their child live.
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St. Jude patient Charlie